CTC004774 - Specialist, Marketing Analytics

Secteur industriel: Telecommunications

Type d'emploi: Contract

Durée:

Mode de travail: On Site

Description

IMPORTANT

3 Top skills on resume

SQL or SAS

Python or R or C or Java or C++ or C#

Communication Skills

Junior Position

Testing in interviews - Behavioural phone interview, In-person case interview

Projects candidate will be working on - Analytical decision making

Typical hours worked - 9-5, sometimes additional hours as required

Reason for this role - team expansion

Yes there is potential to hire full time

Yes possible to work flex hours

Are you a marketing guru who wants to build their analytics knowledge? Or an analytics expert who wants to expand their business acumen?

Do you want to make a difference on a growing team with lots of executive exposure?

We are the business marketing team, and if you are looking for an experience that gives you the opportunity to learn and grow – look no further.

The team:

Love Data? We use data and analytics to build, monitor, and enhance marketing strategies

Are you a techie? We support the Internet of Things (IoT) marketing team, along with the medium, enterprise and government marketing teams

Ready to sit in front of executives? We’re in front of VP’s minimum once/week

Responsibilities:

Marketing Strategy & Activity Plans

Working closely with key stakeholders to develop quarterly marketing plans, ensuring planned activities are grounded in data

Developing a deeper understanding of customer profile, relationship, and internal data in order to develop new programs

Understand and expand client’s internal data sources

Analytics/Modeling

Work with large data volumes efficiently using SAS and Teradata to understand customer behaviour and quantify profitability, as well as work with summary analytics tools/reports (Tableau/Microstrategy)

Provide analytical insights to answer questions from executives

End-to-end ownership of projects from data analysis and modeling to strategy design and project implementation

Manage and develop reporting to measure success of initiatives

Develop next-generation machine learning algorithms for use in sales and retention programs

Presentations & People

Engage with cross-functional stakeholders to socialize plans & create buy-in

Build and deliver material to gain support and drive action among stakeholder groups, including the Executive team

Further develop the team’s analytical abilities by facilitating learning sessions/self-serve analytics tools & reports

Qualifications:

Preferred Competencies

Experience implementing data science programs

Interest in building impactful presentations and delivering them to different audiences

Professional manner as this role has a high degree of executive exposure

Required Competencies

Degree in computer science, mathematics, statistics, or business

Experience with relevant technologies & programming languages (R, Python, Teradata SQL)

Deep understanding of Business-to-Business telecommunications marketing

Work Address Details - Mississauga