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In order to meet the growing needs of our customers, we are constantly searching for dynamic, qualified individuals to join the CTC resource team. Currently, there are several career opportunities available at CTC. If you feel you satisfy the qualifications for one of the positions listed on this page, please send your CV to resources@ctcinc.ca identifying the position(s) you are interested in. Qualified individuals will be contacted by our human resources department.
CTC004835 : Acquisition Marketing, Business Mobility - Specialist
Location : Mississauga, Ontario
Field : Marketing
Position Type : Contract
Starting : August 26, 2019
Ending : August 25, 2020
Resources Required : 1
Position Description

IMPORTANT

3 Top skills must be seen on the resume -

  • Business Marketing
  • Analytics
  • Marketing Campaigns

This is a junior to intermediate (entry level management) position

Testing in interviews - case interview to assess quantitative & business skills.

What types of projects will this candidate be working on Marketing planning, strategy & execution for customer acquisition

Typical hours worked – 37.5/ week

Backfill position

Any potential to hire Full time- Yes

Flex hours, possible to work from remote? Yes, but only on need basis

The client provides wireless communications solutions across Core Mobility, the Internet of Things (IoT) and Instant Communication portfolios. The newly re-structured Business Marketing team focuses on revenue and subscriber growth, increasing profitability and activity management. This is an exciting area within client and offers team members the opportunity to play an integral role in shaping the future of the Canadian business market.

Supported by the Senior Manager, Acquisition Marketing, the successful candidate for this role will be responsible for maximizing business performance as part of a team of specialists. Adding to an already high-performance team, this role will lead several initiatives tied directly to significant strategic growth mandates within client.

Core Responsibilities:

  • Develop, build and execute data-driven annual and quarterly marketing plans for Core Mobility, Internet of Things and Instant Communications product portfolios.
  • Develop go-to-market plans for new product introductions including targeting, value proposition development, sales enablement and demand generation activities.
  • Analyze current business processes and performance and identify opportunities to improve national marketing campaign and sales performance.
  • Recommend and establish action plans based on indicators/models to mitigate risks, facilitate growth, and optimize campaign and channel performance.
  • Work cross-functionally with multiple internal and external teams:
    • Marketing Communications to develop and execute digital campaigns.
    • Marketing Operations to develop multi-tactic customer journeys for implementation.
    • Business Analytics to analyze and report out on business performance on a weekly basis
    • Leverage Marketing Automation to drive data driven marketing campaigns.
    • Product and Take-to-Market to bring new products to markets.
    • Training and Development to prepare and enable reps to sell.
  • Prepare and deliver output for senior management discussions.
  • Enforce standards around documentation and overall quality of deliverables.

Qualifications:

  • Bachelor degree in business/administration. Marketing and quantitative disciplines would be an asset.
  • Experience with Salesforce.com and Pardot (or another marketing automation platform) would be an asset.
  • Excellent PowerPoint skills and the ability to tell a story in slides.
  • The ability to connect data insights to the business and articulating data findings into actionable insights.
  • Strong business acumen, communication and presentation skills.
  • Strong problem solving skills and ability to conceptualize strategy.
  • Process driven with experience leading cross-functional, multi-dimensional projects.
  • Demonstrated ability to work collaboratively through impact and influence in a cross-functional environment.
  • You are a ninja of continuous learning, are willing to try new, fail fast, learn and go back for more.

Work Address Details - Mississauga, ON